British Fashion in K-Dramas – The UK Brands Loved by Korean Drama Characters

British Fashion in K-Dramas – The UK Brands Loved by Korean Drama Character

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Introduction

Korean dramas are not just about compelling storylines and heartwarming romance—they are also a showcase of stunning fashion and luxury brands. Many K-Drama characters are often styled in high-end British fashion, from elegant Burberry coats to edgy Dr. Martens boots. Whether it’s a chaebol heiress dressed in Alexander McQueen or a rebellious protagonist rocking Vivienne Westwood, British fashion brands have become a staple in the world of K-Dramas.

This article explores the most iconic UK fashion brands featured in Korean dramas, highlighting the styles worn by famous characters and how these brands influence K-Drama fashion trends.

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1. Burberry – The Ultimate Luxury Brand in K-Dramas

✅ Why is Burberry popular in K-Dramas?

• Burberry’s signature trench coats and check patterns exude luxury and sophistication.
• It’s a favourite brand for characters who portray class, wealth, and elegance.
• The brand aligns well with the high-society and business elite themes in many K-Dramas.

📌 K-Dramas Featuring Burberry:

• ‘The Glory’ (2022) – Song Hye-kyo’s character wears a classic Burberry trench coat, symbolizing her transformation and resilience.
• ‘Crash Landing on You’ (2019) – Son Ye-jin’s character incorporates Burberry scarves and coats into her wardrobe.
• ‘Mine’ (2021) – A drama about powerful women in high society, featuring Burberry as a go-to brand for their wardrobe.

🎯 Fashion Impact: Burberry’s timeless trench coats have become an aspirational fashion statement among K-Drama fans.

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2. Alexander McQueen – Edgy & Powerful K-Drama Styling

✅ Why is Alexander McQueen a K-Drama favourite?

• Known for dark, bold, and avant-garde fashion, McQueen’s aesthetic fits characters with strong and mysterious personalities.
• Worn by chaebol heirs, femme fatales, and CEOs in K-Dramas.

📌 K-Dramas Featuring Alexander McQueen:

• ‘Eve’ (2022) – Seo Ye-ji’s character wears McQueen statement pieces, enhancing her powerful and dramatic look.
• ‘Penthouse’ (2020-2021) – Kim So-yeon’s villainous character frequently styles Alexander McQueen dresses and heels.
• ‘Vincenzo’ (2021) – Jeon Yeo-bin’s character incorporates structured McQueen blazers into her power dressing style.

🎯 Fashion Impact: McQueen’s sharp tailoring and bold silhouettes reinforce the power-dressing trend in K-Dramas.

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3. Vivienne Westwood – The Rebellious & Unique K-Drama Look

✅ Why do K-Drama characters wear Vivienne Westwood?

• Westwood’s punk-inspired aesthetic fits strong, independent female leads and rebellious male protagonists.
• The iconic pearl choker has become a trendy K-Drama accessory.

📌 K-Dramas Featuring Vivienne Westwood:

• ‘Hotel Del Luna’ (2019) – IU wears a Vivienne Westwood pearl choker, sparking a fashion trend in Korea.
• ‘Itaewon Class’ (2020) – Kim Da-mi’s character styles Westwood pieces to reflect her independent and creative personality.
• ‘The World of the Married’ (2020) – Han So-hee accessorizes with Westwood jewellery, adding elegance to her edgy character.

🎯 Fashion Impact: The Vivienne Westwood pearl choker became a viral accessory in Korea after appearing in multiple K-Dramas.

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4. Dr. Martens – The Ultimate K-Drama Footwear for Rebels

✅ Why do K-Drama characters wear Dr. Martens?

• The grunge and punk aesthetic of Dr. Martens boots suits rebellious, tough, and independent characters.
• Frequently worn in action, revenge, and youth dramas.

📌 K-Dramas Featuring Dr. Martens:

• ‘My Name’ (2021) – Han So-hee’s character wears Dr. Martens boots in fight scenes, emphasizing her strong and fearless persona.
• ‘Itaewon Class’ (2020) – Park Seo-joon’s character styles Dr. Martens with casual streetwear, reinforcing his bold and independent attitude.
• ‘Nevertheless’ (2021) – Han So-hee’s character wears Dr. Martens to create a chic, edgy campus look.

🎯 Fashion Impact: Dr. Martens boots became a must-have fashion item in Korea after appearing in multiple K-Dramas.

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5. Stella McCartney – Sustainable & Luxury K-Drama Fashion

✅ Why is Stella McCartney loved in K-Dramas?

• A favourite among eco-conscious characters and high-fashion female leads.
• Stella McCartney’s sustainable yet luxurious aesthetic aligns with modern, ethical fashion trends in Korea.

📌 K-Dramas Featuring Stella McCartney:

• ‘The Glory’ (2022) – Song Hye-kyo wears a Stella McCartney coat, symbolizing understated elegance.
• ‘The World of the Married’ (2020) – Kim Hee-ae’s character wears McCartney dresses and coats.

🎯 Fashion Impact: McCartney’s sustainable fashion philosophy is influencing K-Dramas that highlight modern and ethical luxury fashion.

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Conclusion – British Fashion’s Influence on K-Drama Style

British fashion brands play a significant role in shaping K-Drama aesthetics, from Burberry’s timeless elegance to Vivienne Westwood’s rebellious edge. As K-Dramas continue to gain global influence, British brands will likely remain a staple in K-Drama wardrobes, appealing to fans worldwide.

For British K-Drama fans, these fashion moments offer an exciting way to connect with both Korean entertainment and UK luxury fashion.

📌 What’s next? Expect more K-Dramas featuring British fashion brands as Korean entertainment’s global impact continues to grow.

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